FINDING STATISTICS

What are statistics? Statistics are your place for quick numbers. They answer the questions "how much" or "how many." Statistics often appear as:

Tables, charts, or graphs
Numbers or percentages reported in a document

Remember! Statistics are the results of data analysis, and have therefore already been interpreted. So don't always take statistics at face value. Consider the source and method used to create the statistic.

Statistics

Statista This link opens in a new window
Provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on over 600 industries.

Public Opinion & Survey Data

Public Opinions

Roper iPoll This link opens in a new window
Provided by the Roper Center for Public Opinion Research at Cornell University, Roper iPoll is the largest collection of public opinion poll data with results from 1935 to the present. Roper iPoll contains nearly 800,000 questions and over 23,000 datasets from both U.S. and international polling firms. Surveys cover any number of topics including, social issues, politics, pop culture, international affairs, science, the environment, and much more. When available, results charts, demographic crosstabs and full datasets are provided for immediate download.

Pew Research Center
A nonpartisan think tank that conducts public opinion polling, demographic research, content analysis and other other data-driven social science research. Their mission is to enrich the public dialogue and support sound decision-making.

COMM 104: Fundamentals of Public Communication

Check-in Activity #4

FINDING STATISTICS

Statistics

Statistics

Public Opinion & Survey Data