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Integrated Marketing Communications: Home

Resources for Integrated Marketing Communications research

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Welcome

This guide helps integrated marketing communications students conduct research for secondary data. It is adapted with permission from the marketing research guide created by Penny Pugh.

The resources listed here are offered as starting points.  If you have questions or need to consult on specific research questions, please feel free to contact Jing.

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Contact Jing

Jing Qiu's picture
Jing Qiu
Contact:
WVU Downtown Campus Library

Jing.Qiu@mail.wvu.edu

304-293-0335